Playbook
Workflow Intermediate ClaudeNotion

Blog Post From Idea to Draft

What You Get

A complete blog post draft. Not a generic AI essay — a post that sounds like you and actually says something useful.

The Workflow

Step 1: Sharpen the Idea

Don’t start writing. Start thinking.

I want to write a blog post about [topic].

My audience: [who reads your blog]
My angle or hot take: [what you believe about this topic that others might not]
What I want the reader to DO after reading: [action]

Give me:
- 5 possible headlines (specific, not clickbait)
- A one-paragraph summary of what this post argues
- 3 questions a reader would have that this post should answer

Pick the headline and direction you like best.

Step 2: Build the Outline

Write a detailed outline for the blog post: "[your chosen headline]"

Structure it with:
- A hook that opens with a specific story, stat, or bold claim
- 3-5 main sections with subheadings
- Key points under each section
- A conclusion with a clear CTA

Keep sections scannable. No section longer than 200 words. Use the inverted pyramid — lead with the insight, then explain.

Step 3: Write the Draft

Go section by section. This keeps quality high.

Write the introduction for this blog post. Make it:
- Under 100 words
- Open with [a story / a question / a bold statement]
- End with a clear promise of what the reader will learn

Here's my outline for context:
[paste outline]

Repeat for each section. Review as you go.

Step 4: Edit Pass

Here's my full blog post draft. Do an edit pass:

1. Cut any sentence that doesn't earn its place
2. Replace vague words with specific ones
3. Break up any paragraph longer than 3 sentences
4. Make the subheadings more specific and compelling
5. Check that the intro delivers on its promise

Keep my voice. Don't make it sound more formal.

[paste full draft]

Tips

  • Step 1 is the most important. A sharp angle beats good writing every time.
  • Feed Claude a blog post you’ve already written so it can match your voice.
  • Ask “What’s the weakest section?” after the draft. Then rewrite just that part.
  • Add “Include a meta description and 3 SEO keywords” in Step 4 if you want to optimize.

Note

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