Solopreneur KPI Tracker
The Setup
When you run multiple things — consulting, teaching, a bakery, a book, content — it’s easy to feel busy without knowing if any of it is working. I was checking Stripe, checking Notion, checking email, checking Instagram, and still not having a clear answer to “how’s business going this week?”
I needed one place that showed me the score. Not everything. Just the score.
The Build
The tracker lives in Notion, tied to my EOS weekly scorecard habit. Every Monday, I log a handful of numbers across both businesses. Consulting: sessions booked, revenue, free chats completed (pipeline), newsletter subscribers gained. Bakery: orders completed, revenue, Instagram posts published. Content: blog posts/field notes published, Threads engagement.
It’s a Notion database with weekly entries. No integrations, no Zapier, no automation. I type the numbers in by hand every Monday morning. That’s intentional — the act of looking up each number forces me to actually see the business instead of assuming I know how it’s going.
The EOS influence is everywhere. Quarterly Rocks at the top. Weekly scorecard in the middle. Issues list at the bottom. The framework is designed for companies with employees, but the discipline works just as well for one person running too many things.
The Mess
The first version tried to track everything daily. Revenue, followers, subscribers, email opens, website visits, session bookings, bakery orders, social engagement. I lasted two weeks before I stopped updating it because it felt like homework.
The fix was making it weekly and cutting it to the numbers I can actually influence. I can’t influence website visits directly. I can influence how many blog posts I publish and how many free chats I offer. The inputs I control, not the outcomes I hope for.
The Result
Monday mornings take 10 minutes. I know the score for both businesses. I know if I’m on track for my quarterly revenue target. I know if I’ve been slacking on content (the scorecard doesn’t lie). And I know what to focus on this week based on what the numbers actually say, not what I feel like doing.
The tracker has caught me ignoring the bakery during book-writing sprints and ignoring consulting during bakery event weeks. Seeing both businesses in one view forces balance — or at least forces awareness when things are lopsided.
The Takeaway
Track less. Track weekly. Track by hand. The discipline of looking at the numbers is more valuable than the dashboard that shows them automatically.
How It’s Built
- Platform: Notion (database with weekly entries)
- Framework: EOS scorecard (adapted for solopreneur)
- Metrics: 8-10 numbers across two businesses + content
- Update frequency: Weekly (Monday mornings, by hand)
- Cost: $0 (Notion free/personal plan)